Program in Strategic Management

Program in Strategic Management

IIM Kozhikode
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Course Objective

This course is designed with an intent to provide students a comprehensive understanding of Strategy and its importance, types, implications and applications. The course describes the core concepts and explains different types of strategies that Leaders can employ in understanding the business and addressing problems and challenges of different levels and magnitudes. The knowledge and the techniques learnt as a part of the course will help Business Managers & Enterprise Leaders drive organizational change and strategic decision making process which is extremely important in the complex and contemporary business context.

Who Should Attend

 Managers who have the responsibility to carve out strategic directions for their business units and/or organization

 Senior functional managers seeking to transition into general management roles and assume corporate level positions

 Executives preparing for the roles of corporate strategists, business unit leaders, managers of diverse global teams, P&L Leaders etc

 Working professionals from varied domains like Finance, Marketing, HR, Manufacturing, etc. who are presently engaged in or intending to move into positions that requires them to handle and address strategic issues



 For Indian Participants - Graduates (10+2+3) or Diploma Holders (only 10+2+3) from a recognized university (UGC/AICTE/DEC/AIU/State Government) in any discipline

 For International Participants - Graduation or equivalent degree from any recognized University or Institution in their respective country

 Corporate Nominated (Educational qualification criteria may be considered for exemption in cases where participants have prior work experience)

 Only working professionals with past work experience may apply

The primary method of instruction will be through LIVE lectures by experienced and eminent professors from IIMK, that will be beamed online via internet to student desktops/laptops or classrooms. All enrolled students will also be provided access to our Cloud Campus through which students may access other learning aids, reference materials and assessments, case studies, projects and assignments as appropriate. Throughout the duration of the course, students will have the flexibility to reach out to the Professors, real time during the class or offline via the Cloud Campus to raise questions and clear their doubts.
There are periodic evaluations built in throughout the duration of the course. These maybe in the form of a quiz, assignment, project or other objective/subjective assessments. The evaluations are designed ensure continuous student engagement with the course and encourage learning. There will be one final online assessment at the end of course and students who successfully clear the same in along with the requisite attendance criteria will be awarded the Certificate as appropriate.
On the payment of all due fees and the successful completion of the Program in Strategic Management, participants will be awarded an appropriate certificate issued by IIMK.


IIM Kozhikode was the fifth Indian Institute of Management, founded by Government of India in collaboration with Government of Kerala at Calicut in the year 1996. IIMK also holds the credit for having pioneered the Interactive Distance Learning (IDL) Program for working executives in India. Having started with 300 class contact hours in 2001-02, the year-long Executive Management Education Programme is today the richest available in the country having 450 class contact hours. The Institute today is a leader in Faculty Development Programmes (FDP) and is the major QIP (Quality Improvement Programme) Centre of the All Indian Council of Technical Education, in the field of management education.
IIMK is also one of the few Centres for Development of Digital Libraries in the world and is a country leader. The Institute also has a strong International Exchange Programme for students and faculty with several leading Management Institutes in EU and ASEAN countries like SDA, Bacconi, Jonkoping, Sweden, Copenhagen Business School, Denmark, ESCAP-EAP, France; University of Queensland, Austria, Victoria University of Wellington and so on.
An active member of the Strategic Management Forum, IIMK lays stress on organizing Seminar/Conferences and conducts management programs for teachers. Leading Management Institutions like IIM Ahmedabad, Bangalore, Calcutta, Indore and Lucknow along with MDI, Gurgaon, XLRI, Jamshedpur and IIFT, New Delhi join hands to conduct week long faculty development programme on various subjects in the field of Strategic Management.
IIM KOZHIKODE IS RANKED 5TH AMONGST MANAGEMENT INSTITUTES IN INDIA – According to the report by Business Today on India’s Best B Schools 2013.



Course Benefits

 Certificate for Program in Strategic Management from IIM Kozhikode as specified

 Lectures imparted by experienced and eminent professors from IIMK. Additional guest lectures on real life aspects of Strategic Management from seasoned industry professionals

 Convenient weekend schedules

 Learn from Anywhere - No need to travel to an institute or training center. Learning continues even if you are traveling or not available at any specific location. You may also learn from the comfort of your home

 Fully Online Course with LIVE online interactive lectures that provides a real classroom experience in a virtual environment. No isolated learning experience

 User friendly and easy to use technology interface. No expensive and time consuming software/hardware installations required at your end. Seamless technology that can transmit lecture videos effectively at home broadband connection of 256 kbps

 Virtual classrooms that allow for active interactions with other fellow students and faculty

 Gain access to TALENTEDGE's Cloud Campus that contains course presentations, projects, case studies, assignments and other reference materials as applicable for specified courses




The Program in Strategic Management will include lectures and learning material on the following topics.

 Why do Companies and Individuals Need to be Strategic?

 Concept of Strategy

 Different Types of Strategy

 Strategy Development Process

 Special Topics in Strategic Management - Blue Ocean Strategy

 Special Topics in Strategic Management - Strategic Innovation

 Special Topics in Strategic Management - Maximizing Shareholder Value

 Strategy Execution




Schedule and Fee

Batch Number: SM-01-0115-01
Last Date for Application: 31st January 2015
Date of Course Commencement: 08 February 2015
Duration of the Course: 04 Months from February 2015 to June 2015
Schedule of Classes: 10.00 a.m. to 01.00 p.m. every Sunday
Program Fee
. For Indian Residents For International Students
Application Fee Rs.10,000+Taxes USD 200
Balance Fee Rs.45,000+Taxes USD 900
Total Fee Rs.55,000+Taxes USD 1100

Service Tax applicable for Indian residents

Payment and Installment Schedule

. For Indian Residents For International Students
Application Fee
Rs.10000 +Tax to be paid online at the time of submission of the online Application Form.
Last Date : 31stJanuary 2015
USD 200 to be paid online at the time of submission of the online Application Form.
Last Date : 31stJanuary 2015
Installment 1
Rs.25,000+ Tax
Through DD/PO/Online/Direct Account Transfer
On or Before - 31stJanuary 2015
USD 450
Through DD/PO/Online/Direct Account Transfer
On or Before- 31stJanuary 2015
Installment 2
Rs.20,000+ Tax
Through DD/PO/Online/Direct Account Transfer
On or Before - 31stMarch 2015
USD 450
Through DD/PO/Online/Direct Account Transfer
On or Before - 31stMarch 2015


Application Process:

All applications for this course must be made through an Online Registration Form. In case payment is being made online through Credit Card, please ensure that you have the Credit Card with you at the time of filling out the Application Form.

As a part of the Application process, please send us the following, initially as a scanned copy by email and subsequently hard copies via post.

1. Duly filled program Application Form. Download Application Form

2. Copy of your graduation/diploma mark sheet, provisional degree/diploma certificate or degree/diploma certificate.

3. Experience certificate/letter from employer certifying the number of years of work experience

If you have opted to pay the Installments of the Fee though Demand Draft/Pay Orders, then please ensure that the Demand Draft/Pay Orders for the applicable amount is made favoring "Arrina Education Services Private Limited", payable at Mumbai, and is sent to the address provided below. Please ensure that you write your Name, Enrollment ID, Course Name, Contact number and Email ID at the back of your Demand Draft/Pay Order. All Demand Draft/Pay Orders along with a documentation listed above must be sent to.

The Program Coordinator,
Program in Strategic Management - IIMK,
Arrina Education Services Private Limited,
Unit Nos. 405-407, 4th Floor, Tower B,
Spaze IT Tech Park, Sector 49,
Sohna Road, Gurgaon 122001, Haryana, INDIA.

Note :-  New registrations are closed.



Faculty Profile

Assistant Professor
B.E (Mech)                                                           
A case study titled ‘Scope e-Knowledge Center’ won the Best Case award in the Case Chase competition conducted at ‘Indian School of Business’ (ISB), Hyderabad in April 2005.
Significant Publications
Subramanian.S & Reddy.V.N (2012) 'Corporate Governance Disclosures and International Competitiveness: A study of Indian Firms', Asian Business & Management, Vol. 11 No. 2, pp-195–218
Subramanian.S & Reddy.V.N (2010) 'Relationship between Voluntary Disclosures and International Competition', The Decision – IIM Calcutta Vol.37, No.2, pp 31-50
Subramanian.S (2008) ‘The Knowledge Company’ a chapter in a book titled ‘Entrepreneurship development- Cases on Indian Change Agents’ edited by.K.Ramachandran, Professor, Indian School of Business (ISB) Hyderabad and Published by Tata Mc Graw Hill
Vedpuriswar.A.V., Subramanian.S and Kaul Vivek (2004) 'Coming up short on Disclosures' Indian Management, Vol.43, No.8, pp 60-66

Student Testimonial's

- Meaningful short program for work professionals with easy n flexible access. Program delivered us how to make and use of strategy in different working environment. Although, faculty taught us with examples to understand the applications. I will love to join more such program in future to upgrade my skills.

Sample Certificate

Program in Strategic Management SampleCertificate